3 Latest Overlooked SEO Mistakes of Corporate Blogs

SEO mistakes, Every corporate website comes with an internal blog these days as it helps them to share informative content with the target audience and also improves the rank of the website on SERP due to the fresh content posted regularly on the blog. We know that blogging is good for SEO and that is why both self-hosted blogs and guest blogging are so popular. However, writing a guest post for others and having your very own blog as a part of your corporate website are two completely different scenarios. When you have a personal blog, it is essential to make it search engine friendly.

You must have noticed that some blogs always rank very high on SERP, but despite posting lengthy and informative articles, your site never gets the desired top spot. Are you sure that you are not making SEO mistakes? Here are the 3 most overlooked SEO mistakes bloggers make.

Not Utilizing Internal Linking:

Unlike guest blogs, where your main aim is backlinking, your main goal should be building internal links when you have a blog attached to your website. People visit your blog to read informative posts, but if they leave without visiting your service pages then your revenue will never increase.

So, suppose you are writing a blog on “responsive website design tips”. In that case, there should be an internal link in the content that will direct the readers to the “responsive web development service” page. You can also have a “featured posts” section on the website homepage so that your blog and website home page remains constantly connected.

Not Paying Attention to Image and Video Optimization:

Make sure that all the images are saved in the .jpg format to help browsers display them without any issue. Optimize image alt text to inform the search engines about the subject of the image. You should keep all your video files in a folder and create a video sitemap to help search engines index the videos. Insert keywords in the video Meta description for better ranking. To know more visit our site – Tayloright.com

Poor Promotion:

Just because you have written a blog post, it does not mean people will start reading it instantly. Promotion is mandatory to make people aware of your blog and bring traffic to your website. You can create an infographic to summarize your blog post and share it on social media to attract readers.

You may request influential bloggers to mention your blog in their tweets or posts as a reference. You can also insert a quote from an industry leader in your blog and request him to share your blog post with his friends.

Conclusion & Reviews

If you think that you can’t handle the optimization responsibilities mentioned above then hire a competent SEO company for the job. They generally have content writers in their team to provide comprehensive blog optimization services.

Author Bio – Lucy Jones is blogger and content writer who write many articles on career, business, social media, and technology. She enjoys reading a new thing on the internet. She spends lot of time on social media.

Murarish

Founder/ Director of LTR Magazine - Tech Blog For Reviews.

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