How to Increase Traffic on Blog in 5 Easy Steps

If you have ever been into blogging, you might be knowing the pain and frustration of gaining valuable readers. A handful of quality readers cost you hours and hours of hard work and effective strategy.

If you also think that readers just come magically then you are wrong. Your blog needs to be exclusive to reach the targeted audience. Generating traffic through blogs is a time taking process and you might think of hiring an SEO Company India.

Quality blogs can have a great impact and attract more traffic to your website. If you are looking to gain a strong audience, here are some tips to generate more traffic on your blog.

#1. Be more strategic about your content

Content is the soul of any blog. You might have heard the term-“Content is the King” quite a number of times which is the ultimate truth of blogging. If you want to increase quality readers, you should focus more on creating quality content. But you can not just create quality content and sit back, you need to strategize your content marketing more often.

Your content should meet the needs and expectations of your audience. Try to understand what your readers love and draft content accordingly. Drafting content with beautiful graphics and story-telling videos is probably the best practice to make your blog famous. Your blog must be something that people must link and share. Here are some tips to create exclusive and unique content for your blog

• Try to include topics that are evergreen.
• Make sure your headline is irresistibly awesome.
• Make sure you choose topics as per your audience’s taste.
• Your content should be original and plag-free.

#2. Mobile-Friendly and Speed Optimized

Sharing and accessing web blogs on mobile devices is much more convenient than doing it on a desktop or laptop. If your blog is not optimized for mobile devices, you may lose some quality readers. In that case, going mobile is the only solution. If you are not yet done with the mobile version of your blog, it’s high time. Check out some easily available and awesome plugins that can help you to get the mobile version of your blog.

No one likes to wait long for a web blog to load. Similarly, if your blog takes too long to load, visitors are going to hit the back button and leave. Therefore, make sure your blog is fast enough to grab the attention of the readers. Keep on checking the speed of your website and if it slows down, optimize it.

#3. Play with Keywords

Specific and relevant keywords add value to any content. So if you are on the hunt of driving heavy traffic to your blog, you must know how to play with keywords. Keyword research is one of the most crucial content marketing strategies that has proven results.

Google is a hub of billions of search queries and if you use the right keywords, chances are that you will appear in the search results. The latest trend that is hitting hard is of long-tail keywords. Long-tail keywords are easier to target as they have very less competition. Using these in your content is definitely going to fetch a lot of quality traffic.

P.S.: Keyword stuffing never works in SEO. SEO works fine when things are done in moderation.

#4. Know your Audience

You just can’t promote a food blog to a group of cricket lovers. Before promoting your blog on social media sites, it is important to know who your target audience is? So it’s better to dig a little deeper and see what is best for you.

Find out where your folks hang out the most and start pitching them there. Understanding your target readers is crucial as it saves your efforts and time. You can use Google Analytics tool to check which sites are attracting more traffic and plan your campaign.

#5. Be socially nice

Good things take time and manners. If you want to get bigger audience, be nice to other bloggers. Socialize with them and praise their efforts.

Like, comment and share their blogs on social media sites. This way you can reach to their followers and tell them about your work. Sometimes, being nice to competitors is the key to win the race.

These are the 5 simple ways to generate more traffic on your blog. Follow them and see your blog reaching on the cloud nine in no time.